// Google Ads · Websites

Traffic running.
Conversion stuck.

Two fronts, one problem. I review your Google Ads account for free, or build a mockup of your website for you to evaluate before deciding. You choose where to start.

10+ years in product and digital marketing · founder of PVMED · co-founder of Livecard (1M+ users)

New business? Check out the page for people just starting out →

// Google Ads

Diagnostic of your Google Ads account.

I review your account end to end: structure, keywords, wasted spend, quality score. I'll tell you exactly what's working and what's burning money. No sharing login or password: access is read-only, via manager link (MCC).

I want a diagnostic of my account
  1. 1

    Send me your account ID

    Format 123-456-7890, found under "Account settings" in Google Ads.

  2. 2

    I send the link request

    From my manager account (MCC) straight to yours, already requested as read-only access.

  3. 3

    You accept in 1 click

    You'll get a notification in your Google Ads. Accept it, and I can already start analyzing, without touching anything.

  4. 4

    Straight-to-the-point diagnostic

    I'll tell you what's working, what's burning your budget, and what can be fixed today.

Revoke my access whenever you want, under Tools and settings → Access and security → Managers.

If I recommend changes and you want me to implement them, cost runs $120 to $300, depending on account size.

// Websites

A free mockup of your website, before you decide.

Instead of selling you a proposal blind, I build a real mockup of your website first. You review it at your own pace, no cost, no commitment. You only move forward with me if it makes sense for you.

I want to see a mockup of my website
  1. 1

    Tell me about your business

    What you sell, who to, whether you already have a website or not. About 5 minutes on WhatsApp.

  2. 2

    I build a free mockup

    A browsable website, designed for your business. No cost, no commitment.

  3. 3

    You review it at your own pace

    Like it? We move to the final version. Not convinced? No cost, no wasted work for you.

  4. 4

    You only pay if you move forward

    No deposit, no commitment before you see the finished result.

// Investment

Landing page

$350 to $490

One page, built 100% to convert whoever clicks through from the ad.

I want this →

Business website

$550 to $690

Home, About, Products and Contact. A complete professional presence.

I want this →

Website + landing page

$790 to $940

Both together, at a discount versus buying separately.

I want this →
10+ years
leading product and digital marketing in healthcare and fintech
1M+
users served by the product I co-founded (Livecard)
13+ years
of volunteer work in public health communications (Pró-Vita)
4+ years
running Google Ads and Meta Ads hands-on, leading PVMED
Hugo, founder of Saffier

// Who's on the other side

I'm Hugo.

Over the past 10 years, I've led product launches, ad campaigns, and automation for healthcare and fintech companies. I founded and run PVMED Policlínica, and co-founded Livecard, a fintech that no longer exists but grew to serve over 1 million users, and whose technology is now part of PVMED's operations.

I was also one of the people behind bringing SMSangue to Brazil, unprecedented technology in the country to encourage blood donation. I later created Hemorio+, a disruptive and groundbreaking app for its time, with push notifications and an AI-powered FAQ to retain blood donors in Rio de Janeiro.

I've run Google Ads and Meta Ads with real budgets, not in theory, and I've seen firsthand what separates a campaign that converts from one that just burns money. Saffier exists to put that knowledge within reach of anyone running a business without a technical team or agency budget.

I talked about SMSangue on G1 (in Portuguese)

// Questions before you reach out

What people usually ask first.

Is the diagnostic really free?

Yes. No catch, no hidden pitch at the end. If it makes sense to keep working together afterward, we'll talk. The diagnostic itself has no cost.

Am I going to sit through a pushy sales call?

No. It's 15 to 20 minutes actually looking at your ad account or your website. If there's nothing relevant to fix, I'll tell you that too.

Does this work for any type of business?

It works best for anyone already running, or about to run, paid traffic and relying on a website or page to turn that traffic into contact.

Is it safe to give you access to my Google Ads account?

Yes. Access is read-only, through a manager link (MCC). I can see everything but can't change anything, and you can revoke access anytime under Access and security.

Is there any hidden cost in the free website mockup?

No. You only pay if you decide to move forward after seeing the finished mockup. No deposit, no commitment before that.

// Let's start

Where do you want to start?

No commitment, no sales deck. Pick yours and message me on WhatsApp.

Clicking opens a direct conversation with me on WhatsApp.